Promote Your News or Event

Where to Promote to UMSON Audiences

Below is a list of places you may choose to promote your news and events. Additionally, a printable Marketing Plan Checklist is available for download.

PlatformSubmit

The Elm: Nursing
a community-driven website updated each business day

Weekly For/um 
a weekly digest of content published on The Elm: Nursing sent to UMSON faculty and staff each Tuesday; submissions must be received by the prior Friday

The Elm Weekly
a weekly newsletter sent to all UMB faculty, staff, and students each Monday; submissions must be received by the prior Wednesday


Submit an Announcement:

  • news, initiatives, or event save-the-date or register-now reminders

Submit an Accolade:

  • awards, presentations, accomplishments, or kudos

Note that only the Office of Communications submits and manages Elm Stories.

UMSON Calendar
UMB's events calendar that feeds to the UMSON website

E-For/um
monthly e-newsletter sent to alumni and friends; a publication calendar is available

UMSON Social Media
UMSON's official FacebookInstagramLinkedIn, and Twitter accounts

Submit via the UMSON Calendar, E-For|um, or Social form (below).


Campus Life Weekly with USGA
a weekly newsletter managed by University Student Government Association and sent to students each Friday

Submit via the Campus Life Weekly with USGA form.

Digital Displays*
screens throughout the UMSON Baltimore location; announcements relevant to UMB may be shared more broadly

Submit via the Digital Display Signage Submission Form (below).

Event Eblasts

for high-level events with necessary RSVP functionality only

Contact the Office of Communications.

Printed Collateral*

posters and flyers

Contact the Office of Communications.

* There may be a budget implication for these items, depending on whether or not you need design services.

Event Promotion Timeline

Below is a basic outline to help you plan for event promotion. If you are hosting the event at UMSON, be sure to reserve your space before you begin.

TimeframeContentPlatform
8-12 weeks out Save the Date
Basic information: date, time, location
  • The Elm: Nursing | Weekly For/um
  • The Elm Weekly
  • Common Calendar
6 weeks out Initiate print projects and digital display design, if you need design services Work with Office of Communications
4 weeks out Communicate more detailed information about your event
  • The Elm: Nursing | Weekly For/um (include additional details)
  • The Elm Weekly (include additional details)
  • Submit digital displays
  • Constant Contact eblast, as applicable
  • Campus Life Weekly
2 weeks out Reminder to non-respondents (if collecting RSVPs through Constant Contact only)
  • Constant Contact
3 days prior Reminder to respondents (if collecting RSVPs)
  • Constant Contact or other email

Submit to The Elm, Weekly For/um, or The Elm Weekly

Use The Elm submission form to submit to:

  • The Elm: Nursing
  • Weekly For/um e-newsletter (weekly email to UMSON faculty and staff)
  • The Elm Weekly e-newsletter (weekly email to UMB faculty, staff, and students)

Submit to the UMSON Calendar, E-For|um Alumni Newsletter, or UMSON Social Media Accounts

 

Fill out my online form.

Submit to the Digital Display Monitors

 

Digital display monitors are used for communicating University news, events, and announcements. All information submitted for the displays must be related to the University of Maryland, Baltimore community.

Image Specifications:

  • File types: .jpeg or .jpg
  • Dimensions: 1920x1080 pixels at 300 dpi
  • Maximum file size: 10MB
  • File name: last name_date (e.g., Smith_7.1.11)

Slides from Microsoft PowerPoint presentations will not be accepted. To convert a PowerPoint slide, you will need to be sure the slide size is at the Standard (4:3) ratio, and then you will need to "Save As" a JPEG.

Instructions:

Upload your image file below at least five business days prior to the requested posting date. 

All submissions must comply with the University of Maryland Style Guide and are subject to review in accordance with the UMSON Editorial Review Policy. UMSON has the right to refuse any submission. Advertisements for commercial products and/or services are prohibited.

Fill out my online form.

Questions? Contact the Office of Communications at 410-706-8418 or DL-NRSCommunications@umaryland.edu.

If you have any questions or need assistance, please don't hesitate to contact the Office of Communications.